Corporates Boot Their Suits For Futsal Play

April 21, 2016

‘What doesn’t break you, only makes you stronger’, ‘Say no to relationships’, ‘Dreams don’t work until you do’, ‘Genius is a one percent inspiration and ninety-nine percent perception, ‘In the midst of chaos, there is also opportunity’ are often heard being quoted by warriors in suited armour within closed boardrooms. This fact is soon becoming fiction as suits are being replaced with boots and boardroom wars are being battled on sport fields! With days seeming shorter, meetings extending longer and life pacing faster, corporates are now encouraging teams to take to outdoor sports to lend a recreational pause to their gallivanting lives. Addressing this demand for short recreational activities, traditional games are being customized to meet modern business needs. The recent popular sport being played by the gutsy boys is Rink Football, the shorter yet enthralling version of traditional soccer. “Rink Football or Futsal was introduced almost a decade ago,” says Nitin Kanhekar, Head of Corporate Sports at SportzConsult, the management company who organized the first-ever Palava Corporate Challenge last week. The Palava Football Stadium saw 32 teams play Rink football and battle it out on the FIFA standard astro-turf.


“Corporates are often preoccupied with tight schedules and hardly get time to train for football professionally. And for those who do train, pursuing traditional football becomes a challenge with the lack of available open spaces in the city and sufficient members to form a team of 11 players,” says Nitin, “Though with Rink football, contained play space, smaller teams and shorter playtime makes play easier and doubles the excitement.”


Rink Football is a 15 minute game played on an astro-truf between two teams of 5 players each. Each half is of 7 ½ minutes duration. The boundaries of the play turf are marked by walls and the goal post is smaller. Unlike the traditional format, the goalkeeper is not allowed to throw the ball back with his hands, there is no extra time and most importantly, there is no red card! For a game which heads into tie-breakers, the winner is decided directly by a penalty shootout. “This format can be further customized to make it more challenging by introducing rules such as not allowing the goalkeeper to defend using his hands, and keeping the goalkeeper floating. With the goalkeeper being rotated, the attack strategy needs to be constantly amended within limited time,” says Nitin.

Highlighting another prominent reason for the popularity of Futsal, Nitin states that it provides an opportunity to introduce football to youngsters and enthusiasts and encourage them to experience the sport. “This provides a platform for professionals to identify potential talent which can be honed further. It is a boon for football scouts,” he says.

Echoing the objective of this new format of football, Palava too aims to provide its citizens the opportunity and best suited facilities to experience sports, and identify their interest and strengthen them further. The Palava Football Stadium situated on the periphery of the city is furnished with a FIFA standard astro-turf and holds regular professional camps to coach football enthusiasts. Presently, the citizens of Palava are being trained by professionals from Kenkre Football Academy.

The Palava Corporate Challenge brought together Corporate honchos to trade monochrome shirts and shoes for bold team tees and spike boots! The Palava Football Stadium was divided into 4 quadrants to simultaneously have 8 teams play together in the qualifiers. The matches were played under the keen watch of 10 referees from the Mumbai Football Association. The final was played between JP Morgan and Intelenet, with the latter taking home the winner’s trophy! And that day among the spectators, cheering the teams and watching the action was the ‘Black Pearl of Indian Football’, I.M. Vijayan!

Guest of honour for the afternoon, I.M. Vijayan was the biggest motivation for the players. Before signing off, Nitin says, “The corporates enjoyed playing at Palava and look forward to next challenge.” As aptly said by Jerry Rice, “To me, it was never about what I accomplished on the football field, it was about the way I played the game.”

Trick the Rink – 5 key tips 

Befriend the wall – Keep the ball low and use the wall for rebounding shots and nifty passes.

Attack is your best defense – Play fast rather than playing hard. The turf is quick so move quickly too.

Play to live – With no red cards and unlimited substitution, go for the kill!

Choose your shape wisely – Form the diamond, pyramid, square or Y, as best suited for that minute.

Hi-five – Stay together in mind and unhinged on field.

A 24×7 Multi-Tier Security System Keeps A Watchful Eye On Palava

April 6, 2016
Palava security

India is striving towards developing its 100 smart cities, and as India’s first privately planned Smart City, Palava continues to prepare for the future by investing in technology and infrastructure to provide its citizens a great quality of life.

One of the most important aspects of a smart city is safety, security and emergency response and these elements form the foundation of security at Palava. Foreseeing the requirement of an effective management team, Palava has a private and independent governing body called the Palava City Management Association (PCMA). PCMA is responsible for upkeeping the social welfare of citizens, and its operations are overseen by city administrators and urban experts.

PCMA endeavours to keep Palava citizens safe and secure by initiatives that include formation of the Palava security force that comprises experienced professionals with military intelligence and commando backgrounds, deployment of mobile patrols that consist of security vehicles and trained dog squads, and installation of over 450 CCTV cameras with video analytics in building areas and public spaces. To cater to emergency situations, PCMA has partnered with Topsline to ensure all emergency alarms are attended to within 10 minutes of an emergency call. Citizens can call for help via an emergency feature that is just a click away on their MyPalava app.

With its own fire station, upcoming hospital, and state-of-the-art command centre, PCMA is leaving no stone unturned in ensuring the safety and welfare of its citizens.

With the rise in Palava’s population and advent of technology, security measures at Palava are constantly reviewed to enhance them further. PCMA has invested in a multi-tier approach to safety and security which is built on intelligence, monitored with technology and not entirely dependent on traditional solutions like physical guards that might not be very effective and only adds to citizens’ costs. The security is divided into 5 tiers, each of which serves a unique purpose and eventually culminates to form an unbreakable safety seal. These tiers are controlled by the command centre or the hub that serves as the 24×7 response system for the whole city of Palava.

Tier 1: Consists of an effective network of intelligence in the region such as the local police authorities. The Palava Security Force works closely with them to monitor local information needed to keep the city safe and secure.

Tier 2: The perimeter of Palava is tightly monitored 24×7 through CCTV cameras with a trip wire technology. All boundaries of the city are patrolled by security vehicles and dog squads.

Tier 3: This ensures all entry and exit points throughout Palava are constantly controlled. These checkpoints exist to ensure that travelling citizens and visitors are guided to the right places in the right manner.

Tier 4: This monitors safety and security in neighbourhoods and buildings. There are CCTV cameras installed at building lobbies with access control. All outdoors and open spaces are continuously monitored by cameras, physical guards and mobile patrols. This ensures all citizens are safe anytime anywhere within the city.

Tier 5: The final tier operates at an individual level. Citizens can dial 911 in the event of emergencies to summon response teams comprising ambulances, fire engines, local police and the Palava security force, with a maximum response time of 10 minutes.

Palava is designed to suit the modern lifestyles of today and those of the future, and meticulous planning and foresight are evident in its intelligent city management systems.

The Palava Smart Card (PSC) that is today the identity of every citizen will soon function as an e-wallet and allow citizens to avail of services and facilities throughout the city. This will ensure less dependence on physical verifications and easy and secure access to all the facilities within Palava.

Palava is continuously investing and building a safety, security and emergency response network that keeps its citizens secure and lets them move freely.

Why Cities Today Are Getting Hyper About Hyperlocal

April 6, 2016
Palava blog

With a startup being one of the most used terms in recent times, it’s time to add a new one to the vocabulary: hyperlocal. In layman terms, hyperlocal is essentially mobile commerce that comprises firms thriving on technology in order to connect local retailers with consumers in a particular area. Though at a nascent stage, Mumbai has seen a handful of hyperlocal startups slowly spreading its wings. These services are now trending and seem to be giving fierce competition to conventional offline models. This probably explains why e-commerce giants too are foraying into the hyperlocal space. Amazon Kirana is already operational as a pilot in Bengaluru. Paytm has launched Zip mobile app and is testing in Bengaluru, and Ola has started Ola store, a hyperlocal grocery mobile app.

Today ‘curation’ is becoming the new buzzword.

If the US is at the apex of the supermarket experience, then India has become the hub of hyperlocal services as the market segment for these services is quite sizable and no one wants to miss out on the opportunity.

Hyperlocal firms can customize their content and offerings based on the location they are in, as each locality typically houses a certain kind of customer demographic. This helps them create a personal equation with their target audience.

The US$18-billion hyperlocal market lets businesses focus on delivery logistics until the last mile while taking the intra-city logistics out of the equation. This business model also enables retailers to save significantly on marketing and advertising costs, as it is taken care of by the very feature of being local.

From the consumer point of view, there are various factors that are responsible for hyperlocals’ growth spurt. To begin with, the Indian consumer is now accustomed (and how!) to online shopping, thanks to e-commerce companies like Flipkart and Snapdeal that trained the consumer early on. This growing trend of online purchases was highlighted in an Assocham-PWC report that said about 40 million consumers purchased something online last year, and this number is expected to go up to 65 million this year. The other factor is the rapid growth in mobile usage. Mobile users are not just utilising their devices for calls or messaging, they are shopping as well. About 11 per cent of all e-commerce sales are through mobile devices, reports say. And the third and major factor that has contributed to the surge in the hyperlocal user base is convenience. Thanks to the diminishing demand-supply gap in the hyperlocal space, consumers can now access everything from a Starbucks coffee to a horde of other services, right at their doorstep, with just one click. With the transition from offline shopping to online purchases, hyperlocal concepts are redefining the e-world.

Palava Local, a hyperlocal initiative introduced by Palava City Management Association, is a step in the right direction. With citizen services encompassing furniture rentals to a book library, Palava Local is bringing convenience closer to home with its web-based offerings via the city’s My Palava app. As a strategic partner of PCMA, RentoMojo seeks to provide an effortless home furnishing solution. With mobility increasing at a never before rate, spending money on furniture and appliances is unnecessarily expensive and cumbersome to deal with if you need to move from one city to another. With renting, people can design the lifestyle of their choice without the hassles and expenses that are associated with purchase of new goods.

RentoMojo’s rental plans ensure that every house becomes a home without spending a fortune on furniture that may not be needed after a few months. With scrupulous quality checks, free maintenance and installation, and flexible payment options, RentoMojo’s offerings are matched perfectly by PCMA’s efforts to reach every house in the city. The packages start at as low as Rs.799/month and vary in price as well as range to ensure there is something for everyone.

From homeowners looking to sublet their home for rent to tenants hoping to save money by cutting unnecessary costs, RentoMojo is the convenient one-stop solution for everyone. Going hyperlocal with Palava also translates to easy availability of high-quality furniture for the residents as well as access to other local services and products such as home appliances and travel accessories.

In the end, while businesses are drawn to large markets that await prompt services, consumers rate convenience above everything else. This is what has made cities ‘hyper’ about hyperlocal.